Easy-to-use car sharing platform: Ekar’s outline story - MENA startups, innovation, and tech news


Easy-to-use car sharing platform: Ekar’s outline story

Easy-to-use car sharing platform: Ekar’s outline story

Sometimes due to the financial conditions, it becomes impossible to experience luxury or to travel through comfort. Ekar, a Dubai based startup has made the life easier living in that area. Ekar focuses on giving out luxury to the customers. Here’s how Ekar has set its roots in UAE:

About the company:

Ekar is a UAE based startup. Founded in the year 2016, the startup gives out car rental services to the customers. In these tough times, it becomes hard to manage the financial budget. Therefore, renting out cars seems like an easier concept. The company was founded byVilhelm Hedberg. The tagline of the company is: “Own the roadnot the car.” The company charges the customer on “pay as you drive” as well as “daily rental charges” concept. The main industries that the company works in are: automobile, car services and mobile apps. The company has provided more than 2,000 cars to over 2,00,000 renters across Saudi Arabia and the UAE.

The funding:

Over the years, the company has managed to get $22 million as the total amount of their funding. The three main investors of the company are: Polymath Ventures, Audacia Capital and Angel Investors. In the year 2019, the company had a great road up to the hill. The company had raised $17.5 million in a year itself.

About the founder:

Vilhelm Hedberg was born in Caracas, Venezuela, to Norwegian parents.Vilhelm attended his high school in Florida in 1993. He later did his graduation with a bachelor’s degree in BBA from University of Florida. He went forward and pursued his MBA in International Business from EAE Barcelona. “Vilhelm holds over 10 years of experience in the fields of Quality Management and Logistics, his first role in the UAE being at Wilhelmsen Lines, where he was responsible for the shipment of over one million automobiles throughout the Middle East.2016 saw the launch of Ekar, the Middle East’s first pay-as-you-go hourly car rental service. In 2016, Ekar was selected by the RTA as the provider for 100 vehicle car shareproject, and with other key clients, including Emirates Airlines and Etihad Airways, the success of the company can only develop.” entrepreneur.com stated.

Why people are choosing Ekar over everything else?

Ekar makes the customer’s life easier. It charges the customer according to the time they have used the rental car. The Ekar app tracks the time limit of how much the consumer has used the car. “Our flexible & economical rates empowers you to own the road.” states their website. The advantages of using Ekar app are as follows:

  • Fuel advantage
  • Flexible pricing structures
  • Complimentary parking
  • 24-hour support
  • All-inclusive taxes
  • Affordable prices

“Time is your most precious resource. Make sure you spend it working with people who believe in your company’s vision.” the founder quotes.

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